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Frozen Veg: Healthy, Affordable, and Easy

Frozen vegetables – discover the truth and why keeping a bag in the freezer can make family meals simpler and more nutritious.

Many people think frozen vegetables are not as healthy as fresh ones. Some believe they are full of preservatives or that they do not taste as good. None of this is true!

The truth is that frozen veg can be just as healthy, sometimes even healthier, and often much cheaper too. Here is why frozen veg is a smart choice for families.

The Truth About Frozen Veg

Frozen veg is a convenient and affordable choice for busy family life.

Myth 1: Frozen veg is less healthy than fresh

The truth: Vegetables are usually frozen within hours of being picked. This locks in vitamins and minerals. Fresh veg can lose nutrients while it travels and sits in the fridge.

Myth 2: Frozen veg is full of preservatives

The truth: Most frozen veg has nothing added at all. It is simply washed, chopped, and frozen. Always check the label, but in most cases the only ingredient is the vegetable itself.

Myth 3: Frozen veg is too expensive

The truth: Frozen veg is often cheaper than fresh, especially out of season. Because you only use what you need, there is less waste. This saves money in the long run.

Myth 4: Frozen veg does not taste good

The truth: Many families enjoy frozen peas, sweetcorn, and mixed veg. Adding herbs, spices, or a little seasoning makes them tasty and appealing.

One step at a time

Next time you shop, pick up just one bag of frozen veg. Add it to a pasta, curry, or even a quick omelette. It is an easy low-cost way to give your family more goodness.

Remember – you’re already doing a great job, this is just one small way to make meal times a bit kinder to your budget and your family’s health.

Bev Bowman

8th September 2025

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